She's also responsible for SZA's dreamy aesthetic that's equal parts girly and rugged tomboy, and the look of R&B's newest Adidas Ultra Boost Womens sensation, Ella Mai. So yes, Garcia's plate is full, but that hasn't stopped the fashion wunderkind from delving into an exclusive ready-to-wear collection for Nordstrom x Nike designed with working women in mind. takes inspiration from some of the Blues' previous shirts in Adidas Superstar Heren the 80s and 90s.Kendrick Lamar, SZA, Ella Mai’s style always looks so effortless, refreshing, never forced. How did you develop their Nike Air Max 270 Femme specific styles?I was fortunate enough to work with artists Nike Air Vapormax Mujer that have an unconventional way of doing things and those three are quite comfortable with who they are, standing out from what other rappers or Nike Air Max 2017 Mujer singers are wearing. Our personal style and personality, I believe, is what attracted us to one another. They’re also performers and, at the end of the day, they need to feel comfortable. Coming from a streetwear background, I tend to gravitate towards the underdogs, the up-and-coming Nike Air Max 90 Uomo indie Nike Air Max 97 Womens brands. It's a collaborative process so we're always picking out styles that don't look contrived or that everybody is already wearing.

How did your relationship with Nike begin?As far as my personal relationship www.heinohellwig.de with the brand, it started when I was a kid. Nike has always been a preferred brand for me since I was younger. Even though it leaned Nike Air Max 90 Femme toward athletic wear, I loved being able to wear Adidas Superstar Femme something that was functional, comfortable, and still looked cool because that’s basically my personal style.I started working at a sneaker store, Blends Nike Air Presto Donne in Los Angeles, during my first year in college and over time, I connected with a lot of people that work at the brand. My mom and step-father worked at headquarters—even though they don’t do anything fashion-based or anything—so the connection was always there and it's all been leading up to this.How did Nike and Nordstrom approach you about designing a collection?What was it like Nike Air Max 90 Womens stepping into the design chair for the first time?

However, I wouldn't describe myself as a designer just yet because Adidas Prophere Womens with that word comes a real responsibility. There are people who are real designers who went to school and learned their craft. They told me they had an opportunity with Nordstrom to Nike Air Vapormax Donne do a women’s or unisex collection where I re-design existing styles. I’m a stylist so my job is to remix things; a lot of the stuff that I do is taking stuff Nike Air Max 95 Mujer that already exists and putting my own twist or the artist's twist on it to match whatever we think is more appealing. The approach that Nike had for the collection was aligned with what I had envisioned. I always find myself looking at designs Nike previously produced and thinking, "Well, if Nike Air Max 97 Womens this had a little bit of this added to it or if I could switch up the silhouette to make this a little bigger or smaller, it would be something that women really want to wear." We’re already wearing athletic Nike Air VaporMax Dames wear in our daily lives so to add some comfort, function and a stylish aesthetic to Nike Air Max 90 Womens it makes it even better.