As many people know Industry Trade Journals in America have gone through a tough time in recent years due to slowing of advertising dollars. In franchising there is no difference. They use to give away subscriptions to Successful Franchising on franchise web sites; unfortunately that magazine was unable to weather the storm. They stop publishing in October of 2001. Now we see a re-emergence of Franchise Times Seth Curry Blazers Jersey , who has hired a new salesman, who is going to all the franchisors and telling them to advertise.


Most franchisors have theories of where it is best to advertise. Most DO NOT advertise in such trade journals. A few do, mostly for brand name recognition, although in my opinion it is a total waste of money. Franchisors who really care about their franchisees would spend the advertising dollars to get new franchisees in places that would help both getting new franchisees and helping their own franchisees get new customers; a much better way to advertise. I feel sorry for people like the sales man who called me trying to peddle these display ads and combat what must be an unending amount of rejection. I feel even more sorry for franchisees of any system whose franchisors blow money on any advertising C.J. McCollum Blazers Jersey , which does not help their franchisees. These costs are obviously passed on to new franchise buyers, who probably came to the franchisor's site through a web site or from a referral from an existing franchisee where they bought a sandwich, did dry cleaning, got their hair cut or got taxes completed. We have found that this sort of advertising in places like Franchise Times has never worked for our company Damian Lillard Blazers Jersey , we believe it is a waste of money, even worse than attending trade shows.


As advertising dollars continue to dry up and even with all the media consolidation, there seems to be a very aggressive approach to sales tactics of these salesmenwomen and a touch of unnerving arrogance among the editors, publishers and self-important writers. I guess that arrogance goes with the job Jusuf Nurkic Youth Jersey , however I think it is time for all Industry Journals and media for that matter to come back to Earth, realize their relative value in our society. Everything has an intrinsic value and an actual value and we need Industry Journals to find equilibrium, because as it stands in my opinion, it is not even close. Why would any franchisor waste money on such advertising? Perhaps they themselves want to see their pictures in the ads Seth Curry Youth Jersey , perhaps if the advertise they can get the editors to go ahead and do a story on the company? Maybe we have just too many egos in franchising? What say you?


Would you want to buy a franchise from a franchisor who blows money on such advertising, that could be better spent helping the team succeed together? I know I wouldn't. Maybe you should buy a magazine and then make sure to delete the franchisors that advertise in it as wasteful and not inline with financial responsibility, simply do not buy any franchise of anyone advertising in that way?


Failing To Lose Weight Anymore? Health Articles | October 12, 2009
Those initial pounds just seem to melt away and then C.J. McCollum Youth Jersey , as you get closer to your goal weight... the dreaded plateau derails you.Sound all too familiar? But don't fret, just follow these tried-and-true...

Those initial pounds just seem to melt away and then, as you get closer to your goal weight... the dreaded plateau derails you.


Sound all too familiar? But don't fret, just follow these tried-and-true strategies and you will soon be back on the road to slimming down and more importantly Damian Lillard Youth Jersey , staying that way over the long haul.


Strategy number 1: Strength train - Most people think of performing cardio type exercise like walking, jogging or cycling rather than strength training to aid in weight loss. Some people even deliberately avoid strength training while on a diet in fear that they will become even bulkier than they are already. Bad move.


The fact is, strength training accelerates fat loss and the reasons are twofold.

First, muscle tissue increases your metabolic rate Jusuf Nurkic Womens Jersey , which directly aids in the burning of fat as fuel. For each pound of muscle tissue added to your body, you burn anywhere from an additional 30 to 50 calories a day at rest. Just a few pounds of muscle tissue can sky rocket your calorie burning by an extra 1000 odd calories a week which can cause a major meltdown of your excess blubber.


If you avoid strength training, your body ends up cannibalizing its own muscle tissue, which slows your metabolism causing your body's engine to use less fuel. This will lead to a rebound effect causing you gain back all the weight you have lost and more. This is what happens when you work against your body rather than with it. It is a futile exercise.


Cardio type exercise is focused only on what calories are burned during the exercise session while strength training exercise focus's on what calories are burned long after the exercise session is finished. This is where you will get lasting and permanent fat loss.


Strategy number 2: Add a cheat day - Calorie restriction is actually counterproductive to enduring weight loss. For one Seth Curry Womens Jersey , it causes feelings of deprivation that often leads to uncontrollable binge eating. For another, it elicits a starvation survival response initiated by leptin - a hormone responsible for fat gain and loss. Hunger goes up, metabolism (the rate you burn fuel) goes down, and weight loss comes to a screeching halt.


The solution: Have a scheduled "cheat day" where you eat your favorite foods once a week. Go ahead and order that pizza or get stuck into that ice cream. Whatever your heart desires C.J. McCollum Womens Jersey , indulge yourself without any guilt whatsoever.


This not only helps to satisfy cravings, but it resets your leptin levels tricking your body out of going into starvation mode and speeding back up your metabo. Wholesale Nike Shoes Womens Wholesale Jordan Shoes China Wholesale Air Vapormax Wholesale Nike Vapormax Shoes Wholesale Nike Shox Cheap Air Jordans Free Shipping Wholesale Nike Shoes Online Cheap Authentic Air Max Wholesale Air Max Online Wholesale Mens Air Max