In every sneakerhead‘s diary, there is one day which is marked red all over. It‘s March 26th, the official nike air max blue and white Day. The event, which has been fabricated out of love towards the iconic Air Max sneaker, was introduced by Nike in 2014 and has been the holiday for sneaker enthusiasts worldwide. Expect dozens of eye-catching and rare models of the Air Max family on the street as well as gatherings of sneakerfreaks wearing shockingly expensive and impressive sneakers in order to see who got the clutchest pair!

In 1987 Nike presented a revolutionary visual representation of their "Air" technology to the world when they debuted the nike air max grey and pink. Created by Marion Frank Rudy, an independent inventor contracted by Nike, the technical name of this footwear innovation was "pressurized gas encapsulated in polyurethane." Although "Air" was first implemented into a sneaker in 1979 (with the Nike Tailwind), it didn't really take off until Tinker Hatfield decided the show the technology with a visible window. The Air Max 1 was born, and the rest is history. Watch our video and celebrate 30 years of Air with old and new Air Max 1 models. Plus, get ready for Air Max Day, March 26, with a fresh new pair of men's or women's Air Max sneakers.

This year, the first nike white and black model turns 30 and of course, Nike does it in style. Thus, March 2017 has been declared the ‘Month of the Air’ and it has been a blast so far. Eight highly-anticipated releases signify highlights of 30 years of Air. Nike hasn’t skimped on an expensive and extensive campaign to create an Air Max euphoria – luckily, the entire line is one of the most sought after and successful sneaker families, so there is no need to generate any kind of hype. The hype has always been there with the famous “bubble”!

The latest retrospective pack honouring the nike air max pink womens series delves deep into the archives to offer fans the chance to enjoy some of the design features that were originally mooted before the fondly remembered Air Max 1 was released.
At the time of release the Air Max’s design was seen as being extremely bold and outlandish, but perceptions towards it have changed over the years and it is now accepted to be a timeless and classic design. Over the years there have been hundreds of adaptations which fall under the Air Max umbrella and since the retro revival of late there has been even more original designs created for the Air Max Series. At Mainline Menswear you will find a healthy selection of the Air Max trainers, ideal purchases for anyone who wants to get into the spirit of Nike Air Max Day.

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