Adida making it the top-selling
The Germans are sports stars
adidas superstar —they’re the reigning World Cup champions, they dominated the most recent Olympics, and lately they’ve been running laps around the sportswear competition too.
Retro activewear is back in fashion, and that’s good news for Germany’s shoe giants Adidas
adidas superstar kvinder and Puma. Sales of Adidas’s classic Superstar rose sixfold in 2016—making it the top-selling active shoe in the U.S., a distinction that had been held by a product from Nike (which still sells more shoes overall) for over a decade.
To boot Adidas’s
adidas superstar slip on Stan Smith sales increased fivefold, and Puma’s Clyde and Suede sneaks are booming.“The fashion cycle we are in, which is casual and retro, plays to their sweet spot,” says Matt Powell, NPD Group’s sports industry analyst.
Again, there is no official announcement from Adidas about the anime team-up, but fans are hopeful. The collaboration would be the first official one between the brands. In the past, some fans
adidas superstar 80s did manage to get their own Dragon Ball kicks from Adidas through the Adidas ZX Flux collection. One lucky fan managed to get his design approved by Adidas on accident, giving the customizable shoes some very copyright unfriendly designs.