Not every small and medium-sized business needs a mobile app, but it could add value in the right situation. Mobile apps can help SMBs build brand loyalty and monitor business relationships, especially if they maintain close contact with customers or business partners. They can also boost promotional efforts, improve customer analytics, and facilitate online shopping.

With the benefits of having a mobile app, it’s no wonder why so many businesses want to know how much does it cost to build a mobile app and for what they're paying for.